Tommy Mills
CEO - HS Brands Global
- Role
- Owner at Hs Brands Global
- Location
- Wellesley Hills, MA, US
- LinkedIn followers
- 500 followers
About Tommy Mills
Entrepreneur and Experienced Business Owner with 30+ years of working in the Mystery Shopping & Loss Prevention industries. Skilled in International Business, Casino/Gaming Sector, Foodservice, Hospitality and Retail. Sales Management and Team Building Expert. Built HS Brands in 1992 from a local Boston Bar Spotting Company to a Brand Certainty Firm with thirteen offices (Boston, Las Vegas, Mexico City, Buenos Aires, London, Amsterdam, Rome, Beirut, Bangalore, Shanghai, Bangkok, Tokyo and Sydney) across twelve countries. Selected by Inc. five straight years. Personally sold over 400 Brand Certainty Programs on 5 Continents in 15 different countries.Creator of the World\'s first and most widely used Mystery Shopping Software, SASSIE.Graduate of Entrepreneurs Masters Program (EMP) sponsored by MIT and the Entrepreneurs Organization (EO)Founding Member, Past-President (2007) and Hall of Fame Inductee to The Mystery Shopping Providers Association.Licensed Private Investigator. Creator of many games, owner of Showdown Games. Co-Founder of Wordsmith Pros, a North American Proofreading Company.Investor in Live Entertainment and Cannabis Businesses.Co-creator of VIG$, the only non brand sponsored event for Gaming Industry People looking to network in a fun, no-pressure environment. 2025 attendance 350+Investor in the TV Entertainment space, currently working on 3 live TV events as well as an experiential attraction in Las Vegas.
Experience
Owner
Mar 1992 — Present · Boston, MA, US
HS Brands Global is a Global Brand Certainty Company. HSB specializes in Mystery Shopping, Electronic Form Solutions, Franchise Compliance, Royalty Assurance, Brand Standard Audits, and outsourced Loss Prevention. We have a global reach with offices in Las Vegas - USA, Bangalore - India, Hilversum - Netherlands, London - UK, Milan - Italy, Buenos Aires - Argentina, Beirut - Lebanon, Shanghai - China, Bangkok - Thailand, and Sydney - Australia. We work with retailers, restaurants, hotels, casinos, manufacturers, and the automotive industry all over the world. Started in 1992, HS Brands is the world\'s only Brand Certainty company with offices servicing each continent as well as legally performing Mystery Shops in Nevada.
Education
UMass Boston
Drama
1990 — 1990
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