Tommy McDermott
Senior Content Marketing Manager at monday.com
- Role
- Senior Content Marketing Manager at monday.com
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Tommy McDermott
I\'m a copywriter, strategist, and content marketer with over a decade of experience…
Experience
Senior Content Marketing Manager
Aug 2024 — Present · New York, NY, US
Lead editor of the annual World of Work report, a global research initiative surveying over managers and directors. The report uncovers how leaders are adapting to change and supporting teams in an evolving workplace.• Content lead for Elevate, monday.com’s flagship global conference (New York, London, Sydney), overseeing customer interviews and crafting high-impact keynote presentations that highlight user success stories to thousands of attendees.• Develop top-of-funnel assets—e-books, webinars, videos, and more—to drive B2B engagement across LinkedIn and other channels.• Partner with Marketing Operations to design and optimize email nurture campaigns that grow user engagement and retention.• Create thought leadership content that strengthens monday.com’s voice and differentiation in the market.• Build content for ABM campaigns in close collaboration with Product Marketing, Marketing Ops, and Acquisition, targeting key verticals and enterprise segments.• Host and moderate expert panels featuring monday.com leaders, customers, and external partners including the Association of National Advertisers (ANA) and the Project Management Institute (PMI).
Education
Elon University
Bachelor of Arts (B.A.), English
2010 — 2014
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