Tommy Hayes

About Tommy Hayes

I parachute into the wreckage of \"Digital Transformations\" and translate expensive buzzwords into systems that actually move the needle. I’m the person who takes the legacy processes everyone hates—but is too terrified to touch—and guts them for the sake of the bottom line.My Approach: No Riddles, Just ResultsI lead those cross-functional teams that usually spend more time protecting their silos than shipping products. My job is to get Sales, Engineering, and Marketing to stop speaking in riddles and start collaborating. We don’t do \"alignment for alignment\'s sake.\" We use technology as a lever to hit aggressive business goals and deliver the kind of ROI that makes the board look like geniuses.Cutting the noiseI specialize in taking teams that have never shared a room and forcing them to hit \"strategic objectives\" dreamt up in a retreat six months ago. It’s messy, most times misunderstood by your strategy people but it’s fast, and it’s the only way to win.Off the ClockLife is fast and entirely temporary. When I’m not optimizing our internal legacy systems I’m focused on:• Mental Health & Volunteerism: Staying grounded in what matters.• Music: Any genre, as long as it has soul, and it moves you • Living Fiercely: Making every second count because \"later\" is never guaranteed.Feel free to reach out and chat.

Experience

1. Digital Product Manager Salesforce Sales & Service

   Caterpillar Inc.

   Dec 2022 — Present · Chicago, IL, US

   Leads a team managing roadmaps and delivering new features across 25+ Salesforce instances. • Collaborated with 40+ business units to drive value, efficiency, and share best practices. • Supported CRM solutions that process over $14B in annual revenue for Caterpillar. • Negotiate ongoing solutions that optimize our current marketing platforms