Tom Keekley

About Tom Keekley

For organizations striving to stand out and connect, we provide transformative marketing…

Experience

1. Partner, Chief Customer Officer

   Olive & Company

   Sep 2003 — Present · Minneapolis, MN, US

   Founded in 2003, the team at Olive & Company has dedicated our existence to a single purpose: providing transformative marketing solutions that differentiate brands, connect with customers, and deliver results. The tools and tactics have changed over the years, but our collective passion for serving clients remains unaltered.Our Philosophies:RESEARCH-BASED CREATIVITYCreativity is most powerful when based on research and aligned, precisely, with your organization’s goals. Our creative approach builds on the insights gathered through research in order to optimize every design, every piece of content, and every interaction, ensuring success.BRAND VISION AND STEWARDSHIPWhether we are defining your brand strategy from the ground up, filling in critical messaging gaps, or implementing marketing components based on an established brand platform, our team takes pride in expressing and protecting your organization’s brand vision. Brands are formed in the minds of your customers through every experience, and, as your agency partner, we take the role of brand steward to heart.TRANSFORMATIVE THINKINGIf you’re searching for an agency, you’re also probably looking for a change. Maybe your brand no longer reflects your organization’s positioning. Maybe your marketing isn’t connecting with prospective customers. Maybe your website experience has fallen behind the competition. Whatever the present situation may be, our team is here to help guide your transformation process.RESULTS-FOCUSED OPTIMIZATIONIn order to drive results and reach objectives, modern marketing requires a commitment to continuous improvement. Even the most brilliant ideas can always be improved upon, and our team never rests in our efforts to optimize the performance of your marketing initiatives. Ultimately, we’re here to deliver a return on your marketing investment, and that’s how we measure success

Education

• University of Wisconsin-Stout

  BS, Packaging, graphic design

  1985 — 1990

Skills

• Marketing Agency
• Creative Strategy
• Inbound Marketing
• Small Business Online Marketing
• Creative Design
• Marketing Communications
• Illustrator
• Creative Direction
• Social Media
• Integrated Brand Marketing
• Graphics
• Art Direction
• Email Marketing
• Interaction Design
• Brand Development
• Direct Marketing
• Online Branding
• Typography
• Illustration
• Web Development
• Branding
• Brochures
• Integrated Multi-Channel Marketing
• Online Marketing Analysis
• Brand Management
• Packaging
• Website Promotion
• User Interface
• User Experience
• Marketing Strategy
• Integrated Marketing
• Graphic Design
• Agile Web Development
• Branding & Identity
• Website Building
• Strategic Brand Consulting
• Web Design
• Creative Agency
• Layout
• Corporate Branding