Tom Hammaker
I\'m dedicated to connecting authentic outdoor brands with the American families who live for the wilderness. These families aren’t just customers; they’re the lifeblood of outdoor traditions and the future of your brand.
- Role
- Copy Chief at Strategic Profits
- Location
- Philadelphia, PA, US
- LinkedIn followers
- 500 followers
About Tom Hammaker
If you’re running pay-per-click ads for an outdoors brand, I have a true story for…
Experience
Copy Chief
May 2024 — Present
About Strategic Profits and Steal Our Winners: The company and its online portal are industry leaders in online business growth, founded by the pioneer of internet marketing Rich Schefren. For over two decades, Rich has been the “go-to” for entrepreneurs with proven strategies and frameworks to achieve exponential growth and stay ahead in competitive markets.As Copy Chief, I’m charged with leading the efforts for designing, developing, and deploying the marketing and sales assets required for meeting our aggressive monthly sales targets in the multiple seven figures. In many aspects, the most important part of my role is to be invisible to our audience and highly visible to our team. Invisible: Daily, I seamlessly capture and frame the authentic voices of Rich and each of the platforms’ guest experts in ensuring emails get opened, landing pages lead to sign ups, webinars keep audiences engaged, VSLs build compelling arguments to take our offers, and sales pages overcome any obstacle preventing a purchase. Visible: Serving as the active hub for the many teams within Strategic Profits to share, decode, hone, and lead the copywriting department to a unified, high-performing marketing engine that consistently drives revenue and growth.In this role, pushing creative boundaries is not a challenge, it’s a mandate - as we face the uphill battle of selling marketing to marketers.
Education
Temple University
Bachelor of Arts (BA), Advertising
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