Tom Donatelli
Vice President, Media Director at Callan Advertising CompanyChampioning Independent Cinema for 23+ Years. 400+ Films.
- Role
- Vice President, Media Director at Callan Advertising Company
- Location
- Columbus, OH, US
- LinkedIn followers
- 500 followers
About Tom Donatelli
23+ Years of Media Buying and Planning in the Entertainment (Theatrical/Tune-In/TVOD) category. A passion for film, television, and all things media.Clients Past & Present: Sony Pictures Classics, Roadside Attractions, MUBI, Academy Museum of Motion Pictures, Watermelon Pictures, Blue Harbor Entertainment, MGM+(formerly known as EPIX), Picturehouse, Blue Fox Entertainment, Utopia, Miercoles Entertainment, Good Deed Entertainment, Greenwich Films, Gunpowder + Sky, Screen Media, Amazon Studios, Strand Releasing, Lionsgate, Miramax, Electronic Arts, Genius Products, Weinstein Company, Music Box, The Orchard, Freestyle Releasing, Film Arcade.Specialties: Personnel Management, Media Strategy, Negotiation, Media Buying, Addressable TV, Connected TV, National Broadcast - Cable - Syndication, Local TV & Cable Planning, National & Local Radio Planning, Out of Home Advertising, Digital OOH, Digital Media Planning, Print, Canadian Media, Nielsen Ratings, ComScore, Nielsen Arianna, Freewheel (fka Strata), Guideline (formerly SQAD), Medialine, Organizational Communication. Awards Season Planning & Buying (TV & Film).
Experience
Vice President, Media Director
May 2016 — Present · Burbank, CA, US
As the VP, Media Director I am in charge of overseeing all media buying and planning out of the agency. I am the primary contact for many of our clients and lead regular weekly status meetings. I manage and train a staff of media professionals and meet regularly with all vendors to discuss marketplace conditions and best practices. I am actively involved with all new business development opportunities.
Education
Ohio University
Bachelor's, Business
1996 — 2001
Skills
- Media Planning
- Media Buying
- Strata
- Television
- Broadcast
- Advertising
- Nielsen
- Film
- Outdoor Advertising
- Radio
- Digital Strategy
- Integrated Marketing
- Entertainment
- Social Media Marketing
- Digital Media
- Sponsorship
- Marketing Strategy
- Media Strategy
- Marketing
- Advertising Sales
- Strategy
- Digital Marketing
- Account Management
- New Media
- Interactive Marketing
- Mobile Marketing
- Online Advertising
- Broadcasting
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