Tom Bentz

About Tom Bentz

Over the years, I\'ve transformed the product marketing landscape by leading innovative…

Experience

1. Product Marketing Manager

   Dell Technologies

   Feb 2022 — Present

   Provide product marketing role for Dell’s suite of Below the OS Endpoint Security solutions. Create content, collateral, white papers for Dell solutions and key partnerships. Launch and GTM activities for endpoint security solutions. Provide product marketing function for Dell’s suite of Endpoint Security and Manageability solutions. Drive growth and profitable revenue for these segments through the following activities: • Create compelling content for customers and sales that aligns with their buying processes w/r/t Manageability and Security, including collateral, videos, blogs, and presentations. • Develop marketing programs and other activities to increase awareness and mindshare – including launch, GTM planning and sales programs, as well as communicating our value by working with core partners such as Intel, Microsoft and others. • Champion new features/strategies through feedback from Sales/customers that can be shared with the Product teams. • Provide competitive updates on new features, updating battle cards and the legal claims process. • Lead planning and organizational activities for the creation and refinement of product marketing tools such as launch, training and other presentation calendars, hardware support tools for the field and improving the Dell launch process. • Provide sales and technical training to the field, including presentations and interactive product demos.

Education

• Lubar College of Business

  MBA, Marketing Emphasis

• University of Wisconsin-Madison

  BS, Journalism - Advertising Sequence