Tom Barbaro
Co-founder of Blurbs and The Cogent Collective
- Role
- Co-founder at Cogent Collective
- Location
- Long Beach, NY, US
- LinkedIn followers
- 500 followers
About Tom Barbaro
With over 20 years of experience in sales and marketing, I am passionate about connecting brands and agencies with emerging technologies that solve their business challenges. As the co-founder of Cogent, I leverage my extensive network and knowledge of the digital advertising and SaaS industry to curate and accelerate the growth of our tech partners. Before Cogent, I held leadership roles at several successful companies, such as Criteo, PebblePost, and Donde Search; at Donde Search, I was the CRO of a SaaS-based visual search platform that uses AI, computer vision, and natural language processing to deliver a personalized experience for online shoppers. At PebblePost, I led a 40-person sales organization that grew revenue by 1,700% in two years with programmatic direct mail. At Criteo, I was part of the IPO team and led the top revenue-generating enterprise team globally, increasing revenue by 4,329% in five years. My focus is to create long-term partnerships by helping identify and solve critical business challenges and putting the needs of my customers first. I enjoy working with innovative and diverse teams that share my vision and values. I\'m always eager to learn new things and explore new opportunities in the fast-paced and evolving digital landscape.
Experience
Co-founder
Mar 2020 — Present · New York, NY, US
Cogent acts as an extension of innovation for brands and agencies. With guidance from our hand-selected collective, Cogent curates emerging technology companies that solve pressing business challenges. The collective helps guide our selection process and empowers us to accelerate the growth of our tech partners.
Education
Marist University
BS, Business - Marketing
1992 — 1996
Skills
- Display Advertising
- Web Marketing
- Sales
- Mobile Marketing
- Social Media
- Retargeting
- SEO
- Digital Marketing
- Ppc
- Sem
- Media Buying
- Affiliate Marketing
- Behavioral Targeting
- Marketing Strategy
- Email Marketing
- Landing Page Optimization
- Online Marketing
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