Tomas Hernandez
Digital Marketing Manager | Web Marketing Strategies
- Role
- Digital Marketing Manager at Spectrum Healthcare Services
- Location
- Naples, FL, US
- LinkedIn followers
- 500 followers
About Tomas Hernandez
I am a dynamic and driven individual with a diverse background in property management…
Experience
Digital Marketing Manager
Jan 2024 — Present · Cape Coral, FL, US
Regularly update and maintain the organization\'s website, ensuring content accuracy,visual appeal, and alignment with brand guidelines.Conduct website audits to identify areas for improvement, implement visual enhancements, and optimize for SEO.Develop and execute social media strategies across various platforms, including LinkedIn, Facebook, Twitter, and Instagram as needed.Create engaging and relevant content, including text, images, and videos, to foster community engagement and brand awareness.Monitor social media analytics and generate reports to assess the performance of campaigns and strategies.Ensure the business is searchable and optimized on Google by managing and updating the Google Business listing.Optimize Google Business information, including address, phone number, hours, and other relevant details.Develop and curate compelling and shareable content for various digital channels.Collaborate with internal stakeholders to gather content, testimonials, and updates foronline distribution.Assist in the development and execution of digital marketing campaigns, including socialmedia advertising and other online initiatives.Monitor and analyze the performance of digital marketing efforts, providing insights andrecommendations for improvement.Collaborate with external partners, agencies, or vendors when needed.
Education
Florida Gulf Coast University
Bachelor of Applied Science - BASc, Computer Information Systems
Lorenzo Walker Technical College
Computer and Information Sciences and Support Services
2018 — 2019
Universidad de las Ciencias Informáticas
Ingeniero en Ciencias Informaticas, Ingeniería informática
2010 — 2013
Florida SouthWestern State College
Associate of Arts - AA, General Studies
2019 — 2022
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