Tom Singfield
Head of Tcg @Sports Cards Direct Official
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WORK HISTORY
Head of Tcg @Sports Cards Direct Official
ABOUT TOM SINGFIELD
Head of TCG at SCD | Driving growth, community, and innovation in Trading Card GamesWith a background in commercial strategy, brand partnerships, and customer experience, I spent several years at GAME (Frasers Group), managing key accounts in the Toys and Collectibles category—including brands like Wizards of the Coast, Funko, Konami, and Ravensburger. My experience spans everything from product launches and supplier collaboration to major events like MCM Comic-Con and Insomnia Gaming Festival.Earlier in my career, I focused on store operations—creating commercial updates, leading store education, planogram development, and supporting store openings and closures.Now, as Head of TCG at SCD, I’m bringing all of that experience together to grow and elevate the TCG category. I’m passionate about building standout strategies, supporting the community, and delivering experiences like Card Con that push the category forward.What drives me? It’s the chance to innovate and make an impact—finding ways to do things better, stand out from the crowd, and deliver something truly valuable to customers. If you’d like to connect or explore how we might work together, feel free to reach out!
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