Tom Pletcher

Marketing Strategy | Brand Development | Communications | Strategic Planning | Content Development | Campaign Management | Thought Leadership | GTM

Role
Senior Product Marketing Strategist at Palms Insurance
Location
Greenville, SC, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Tom Pletcher

Experienced marketing director with 10+ years of experience versed in all areas of traditional and digital marketing with a talent for executing well-rounded, balanced, omnichannel and brand campaigns. Marketing Management | Agency RelationsEmail: t••••••••@hotmail.comProven track record of achieving yearly goals for lead generation, revenue, and market share growth across a variety of industries. Skilled relationship builder while creating thoughtful, effective marketing programs that uncover and promote value, building awareness of a company’s distinctive solutions. Consistently achieves through integration of insights, targeted placement and resonant brand messaging.Core Competencies:•Brand Management•Digital Marketing•Content Development•Campaign Management•Search Marketing•Project Management•Go To Market StrategiesCareer Highlights:•Comprehensive omnichannel awareness campaign led to full occupancy at grand opening andpersistent average 98% occupancy for additional 3 months trailing for Las Vegas Strip hotel•Cooperative marketing efforts increased partner participation and ad revenue by 20% YOY for South Carolina Tourism•Social media campaign expanded sales footprint statewide from 3 to 36 Texas markets generating over $2M in new revenue across wholesalers for new-to-market spirits brandPlease contact me via email at t••••••••@hotmail.com with any inquiries for Senior Level Marketing or Advertising opportunities.

Experience

  1. Senior Product Marketing Strategist

    Palms Insurance

    Jul 2025 — Present · North Palm Beach, FL, US

    Fortune 200 business unit providing captive and non-affiliate property & casualty insurance programs nationally and globally

Education

  • Northwestern University

    Bachelor of Science, Journalism

Skills

  • Marketing Strategy
  • Social Media Marketing
  • Email Marketing
  • Campaign Development
  • Digital Media
  • Relationship Management
  • Creative Strategy
  • Digital Strategy
  • Interactive Advertising
  • Brand Development
  • Sem
  • Online Advertising
  • Digital Marketing
  • Team Leadership
  • Integrated Marketing
  • Advertising
  • Project Management
  • Marketing
  • Creative Direction
  • Interactive Marketing
  • National Promotions

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