Tom Palmer
- Role
- Visiting Professor at Middlebury College
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
EducationView LinkedIn profile
Experience
Visiting Professor
Oct 2022 — Present · Middlebury, VT, US
Education
University of Michigan - Stephen M. Ross School of Business
MBA
1990 — 1992
Middlebury College
BA
1981 — 1985
Skills
- Quantitative Research
- Marketing Research
- Strategic Planning
- Brand Architecture
- Business Insights
- Integrated Marketing
- Management
- Brand Management
- Cross-Functional Team Leadership
- Competitive Intelligence
- Marketing Strategy
- Consumer Behavior
- Marketing
- Data Analysis
- Brand Development
- Segmentation
- Shopper Marketing
- Market Research
- Consumer Insight
- Strategy
- Advertising
- Fmcg
- Competitive Analysis
- Business Development
- Digital Marketing
- Customer Insight
- Focus Groups
- Questionnaire Design
- Qualitative Research
- Account Management
- Advertising Research
- Leadership
- Thought Leadership
- Brand Equity
- Marketing Communications
- Marketing Management
- Market Analysis
- Product Innovation
- Survey Design
- Consumer Behaviour
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