Tom Neilly
Founder Advisor @Retail North Ltd
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WORK HISTORY
Founder Advisor @Retail North Ltd
London, GB
At this time I stepped back from a more involved role in the business to focus more on consulting at Big Head Solutions and developing new skills. I still attend shows as a face for the business and offer guidance for the current leadership team.
EDUCATION
HyperionDev
Software Engineering Course DfE, Computer Software Engineering
Banbridge Academy
High School, A-level: Physics, Chemistry, Mathematics, (As)Biology
Rotterdam School of Management, Erasmus University
MScBA, Management
ICS Learn
PRINCE2 Foundation, Project Management
University of Kent
BSc, Physics
ABOUT TOM NEILLY
Tom is an experienced and successful ecommerce & Digital marketing entrepreneur. He has grown a team from just himself to 16 people in size. Going through multiple M&A deals, His role changed from marketing director to COO. This has given Tom, a holistic understanding of business leadership and strategy. From creating valid business models, managing budgets, developing marketing plans, creating and leading agile teams in marketing, customer service, development, purchasing, in the warehouse and operations. At his core Tom knows how to build, optimize & inspire teams of all types, starting from just an idea.As an operations lead Tom has built full automated backend systems to enable his business to work seamlessly in over 7 different countries in the B2C and B2B environment. Tom thrives at automating an optimizing automated process in every aspect of his businesses. Making every aspect of his business scalable and improving the performance of every employee, by making their day to day process automated and faster.Tom has in depth experience in digital marketing. This includes sourcing, implementing and using many marketing tech and software. Furthermore, I have managed an affiliate marketing team, carried out and been involved in the running of paid and unpaid social media strategies, sourced and negotiated with advertisers for CPM, CPI & CPA campaigns. Developed SEO content calendars, managed eCommerce websites, and carried out growth hacking strategies to increase the revenue made by a site from to over a one quarter period.
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