Tom Berquist
- Role
- EVP and Chief Marketing Officer at BECU
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Tom Berquist
Retired EVP and Chief Marketing Officer at BECU, responsible for BECU’s marketing, brand,…
Experience
EVP and Chief Marketing Officer
Jan 2000 — Present
Responsible for all BECU marketing efforts including affinity relationships, internal and external communications, marketing technology and analytics, philanthropic efforts, and community affairs. Successfully built BECU’s brand into the market leading consumer financial services brand in the region. Leads BECU’s strategic planning process in partnership with the Board of Directors and Executive Team. Member of the BECU Executive Team.
Education
Seattle University
Masters of Business Administration
2005 — 2010
University of Washington
Bachelor of Business Administration - BBA, Marketing and Finance
1982 — 1986
Skills
- Strategic Planning
- Management
- Banking
- Executive Management
- Marketing
- Budgets
- Business Development
- Product Management
- Cross-Functional Team Leadership
- Strategy
- Start-Ups
- Program Management
- Organizational Development
- Credit Unions
- Nonprofits
- Public Relations
- Leadership
- Non-Profits
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