Tom Armenante
Ecommerce Director @Gtse Uk
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WORK HISTORY
Ecommerce Director @Gtse Uk
GTSE is an online trade supplies store, that focuses on both B2B and B2C markets. During the life of the business we have grown it from a niche product category leader to an overall trade supplier covering a range of product ranges and demands.
EDUCATION
University of Lincoln
Bsc (Hons), Computer Information systems
ABOUT TOM ARMENANTE
With over a decade of experience in ecommerce and digital strategy, I have dedicated my career to driving growth and innovation in online commerce. From developing niche market leaders to transforming businesses into key players within their industries, I specialise in building scalable e-commerce strategies that deliver results.As Ecommerce Director/Co-Founder at GTSE, I’ve played a pivotal role in growing the company into a trusted supplier for both B2B and B2C markets. My work spans all aspects of ecommerce—strategic planning, marketing, website optimisation, and merchandising—ensuring platforms not only meet but exceed performance expectations. Previously, as Ecommerce Manager at Wolsey and Nicole Farhi, I created and executed strategies that drove substantial online revenue and brand growth. My tenure at MatalanDirect.com saw me lead SEO strategies, including a complex platform migration that resulted in notable organic search growth.
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