Tom Anderton

Head of Recruitment Sales - Transport Head of Group Marketing @Bostonair Group

Beverley, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Oct 2021 — Present

Head of Recruitment Sales - Transport Head of Group Marketing @Bostonair Group

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Functions of role- Sales for Bostonair Group; acquiring new customers globally across our portfolio of services and geographic locations that we can operate in- Strategic marketing; new market development and responsible for marketing team. Specific focus on new market research, market mapping, demand generation and lead generation. Manage the Group marketing budget and accountable for the delivery of the yearly marketing plan- E-commerce & Digital Marketing; SEO/PPC/Social Media/Video/Interactive presentations/AI- Events - Delivering recruitment events across the globe either in person or online webinars delivered via Zoom/MS Teams- Commercial for Boston Rail; P&L and delivering new customer growth- Bids & tenders; responsible for all Group bids and tenders.

EDUCATION

1999 — 2000

TM Retail

NVQ, Retail Operations - Level Two

1992 — 1997

Baysgarth Secondary School Barton

GCSE's, GCSE's

1997 — 1999

Baysgarth School - Sixth Form

A Levels, Business Studies, History, English and General Studies

2000 — 2004

University of Lincoln

2:1, BA (Hons) Marketing

SKILLS

Marketing Budget ManagementOnline MarketingDigital MarketingSocial MediaProduct JustificationsStrategyPromotionsMarket PlanningEvent ManagementPeople ManagementAdvertisingCustomer RetentionIntegrated MarketingProduct ManagementProject ManagementMarket ResearchCustomer CommunicationAccount ManagementMarketing Communications PlanningWebsite DevelopmentManagementSalesE-ShotsFax ShotsMarketingCompetitive AnalysisCustomer RelationsCustomer AcquisitionProduct LaunchMarket AnalysisBusiness PlanningMarketing CommunicationsB2bSEOBrand DevelopmentEmail MarketingCustomer InsightCampaign ManagementMarketing ManagementDirect Marketing

ABOUT TOM ANDERTON

Senior Commercial & Marketing Leader with 20+ years of experience driving revenue growth,…

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