Todd Perumal

About Todd Perumal

I build AI-powered products where data, design, and behavior meet. Sitting at the intersection of growth, experimentation, and intelligent systems, my work turns complex inputs into decisions that work for people and for the business.Across consumer and fintech products, I’ve owned systems that rely on data pipelines, experimentation frameworks, and increasingly automated decisioning to drive outcomes like activation, retention, and revenue. I work closely with engineering and data teams to translate technical constraints (latency, cost, accuracy, risk) into clear product choices.At Dictionary.com, I helped turn words into play. At Mode, I made data feel like a story. At Ancestry, I worked on helping people see themselves in their data. At Tapcheck, I design AI-informed money movement and monetization systems that feel human, trustworthy, and fair.I think about growth the way an economist thinks about markets: each feature is an incentive system, each flow a small economy. AI gives these systems leverage, but design and judgment make them usable.I’m interested in AI PM roles where product sense, experimentation, and system thinking matter more than hype; where intelligent products are built responsibly and with real-world constraints in mind.

Experience

1. Principal Product Manager, Growth

   Tapcheck

   Jul 2024 — Present · Plano, TX, US

   Lead the Utilization team focused on user awareness, acquisition, conversion, and engagement. Drive activation and monetization through continuous experimentation, user insights, and a healthy sprint-level test backlog. Partner cross-functionally to scale data-driven systems that turn product signals into compounding growth.As an award-winning fintech company, Tapcheck empowers employers and workers with the employee benefits of earned wage access a.k.a “on-demand pay” and financial education. The result? Reduced employee financial stress, increased employee productivity, lower HR expenses, and higher profits.

Education

• University of San Francisco

  Bachelor of Science - BS, Economics

• University of California, Davis

  Master of Business Administration - MBA, Product Innovation

• American University - Kogod School of Business

  Master of Science - MS, Analytics

Skills

• Social Media
• Microsoft Office
• Social Networking
• Microsoft Excel
• Customer Service
• Event Planning
• Management
• Public Speaking
• Leadership
• Sales
• Microsoft Word
• Powerpoint
• Html5
• Css
• Javascript
• Video Production
• Photography
• Adobe Creative Suite
• Human Resources
• Bookkeeping
• Accounting
• Sales Management
• Team Building
• Social Media Marketing
• Marketing Strategy
• Web Development
• Start-Ups
• Wordpress
• Mac Os
• Web Design
• African Markets
• Creative Writing
• Blogging
• Data Analytics
• Problem Solving