Todd Leiter-Weintraub
Internal Communications Manager, North America @CNH
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WORK HISTORY
Internal Communications Manager, North America @CNH
EDUCATION
Southern Illinois University, Carbondale
Bachelor's degree
ABOUT TODD LEITER-WEINTRAUB
As a writer — or in any artistic profession — it can be difficult to temper passion with professionalism. That temperance comes with time, as craft is developed and one comes to realize that results are more important than awards or accolades. The latter is nice, but ultimately, success is measured by the client\'s success; or by the success of your company. Since 1997 I have been honing my craft, writing long-form and short-form executions — from catalog and online product descriptions to SEO-optimized blogs, thought content pieces, emails, landing pages, and more. Even old-school print ads and campaigns. And yes, many of those have won awards. KEY COMPETENCIES Copywriting * Editing * Email Marketing * Creativity * Catalog * Advertising * Product Descriptions * Copy Voice Development * Recruitment Marketing * B2B * Blogging * SEO Writing * Short Form Copy * Long Form Copy * Leadership * Mentoring * Internal Communications * Interviewing * Communication Planning
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