Todd MacFarland

Experience

1. Regional Sales Manager

   Acelity

   Jan 2014 — Present

   As a Regional Sales Manager I lead a team of 13 direct reports in a highly clinical hands on selling environment that encapsulates everything from building new product markets to clinical selling/support. This selling/support translates into bedside consulting, OR activity and presence and more and more into economic discussions and Value Analysis activity in major hospitals and post acute facilities in the Pennsylvania and surrounding markets. I am well-versed in dealing with GPOs, distribution, local contracting negotiations with fencing to the GPO market and high level relationship development. I am strong with coaching and building performance in clinical/selling abilities with my team and this translates into performance against revenue goals in a highly competitive and saturated marketspace that is trying to commoditize around complex wound care patients and their needs.

Skills

• Orthopedic
• Selling Skills
• Healthcare Industry
• Surgeons
• Sales Force Development
• Surgical Instruments
• Vascular
• Cath Lab
• Healthcare
• Diabetes
• Medical Sales
• Wound Care
• Medical Devices
• Sales Operations
• Interventional Radiology
• Ob/Gyn
• Selling
• Sales Effectiveness
• Disposables
• Hardware Diagnostics
• Sales
• Interventional Cardiology
• Urology
• Cardiology
• Neurosurgery
• Managed Care
• Product Launch
• Capital Equipment
• Market Development
• Operating Room
• Orthopedics
• Sales Presentations
• Pharmaceutical Sales
• New Business Development
• Hospitals
• Hospital Sales
• Cold Calling
• Neurology