Todd Luchik

About Todd Luchik

Extensive experience promoting content via a wide variety of digital marketing…

Experience

1. Associate Director - Marketing Automation

   Grant Thornton (US)

   Aug 2016 — Present · Chicago, IL, US

   Oversee all operations for the US firm’s email marketing and marketing automation activities • Coach regional and national marketers on email best practices and support key campaigns • Manage a production staff in Bangalore, India • Oversee updates to firm’s email governance rules and other documentation • Manage tracking of KPIs and email metrics reporting • Oversaw the implementation of a new marketing automation platform• Launched an extensive redesign of the firm’s email templates, making them more mobile friendly • Established new list management and list hygiene processes that led to record open and click rates in Q4 FY17 and Q1 FY18

Education

• University of Illinois at Chicago

  Master of Arts (M.A.)

• University of Illinois at Urbana-Champaign

  Bachelor of Arts (B.A.)

Skills

• Analytics
• Public Relations
• Internal Communications
• Online Advertising
• Web Analytics
• Web Content Management
• Integrated Marketing
• Online Marketing
• Content Development
• Copywriting
• Writing
• Social Media
• Corporate Branding
• Web Editing
• Copy Editing
• Marketing
• SEO
• Digital Strategy
• Corporate Communications
• Blogging
• Editing
• Web Content
• Email Marketing
• Digital Marketing
• Website Development
• Content Management
• Search Engine Optimization (SEO)
• B2b Marketing
• Brand Management
• Content Strategy
• Marketing Strategy
• Project Management
• Google Adwords
• Marketing Communications
• Facebook
• Direct Marketing
• Editorial
• Newsletters
• Press Releases
• Social Media Marketing