Todd King

About Todd King

SALES & MARKETING EXECUTIVE• Strategic market planner focused on enhancing sales and profitability of premium engineering and geospatial services• Expert in market trend analysis, economic studies, and development of marketing initiatives• Proven track record in developing growth strategies, expanding market share, and achieving organizational objectives• Skilled team builder who creates effective cross-functional partnerships throughout the organization• Successfully manages key accounts, penetrates new markets, and revitalizes underperforming regions• Exceptional communicator with strong negotiation abilities and consultative approach• Adept at project leadership, change management, and team/program reorganization

Experience

1. Senior Business Account Manager

   GPI Geospatial, Inc.

   Jan 2025 — Present · Wilmington, NC, US

   GPI and its subsidiary, GPI Geospatial, Inc, jointly provide a comprehensive suite of geospatial solutions. GPI Geospatial, Inc, boasting over 47 years of experience, stands as a premier provider in the field. Our team specializes in precision mapping, imagery, LiDAR acquisition, and surveying services tailored for transportation, planning, design, construction, energy, and government sectors. Equipped with state-of-the-art aircraft and vehicles, we operate advanced imagery and LiDAR sensors to offer customized solutions from aerial, terrestrial, and mobile platforms. Leveraging GIS technology, our experts efficiently gather, assess, standardize, and optimize geospatial data to meet the diverse needs of our clients across various industries.Building trust is an essential strategy for the geospatial team. We find new and innovative ways to assist clients by supplying them with meaningful data in a format that fits perfectly into their systems and processes.Responsibilities include:• Develop and evaluate marketing strategies based on market characteristics, leading to increased service sales and profitability.• Conduct economic surveys to identify potential markets for services, resulting in successful market expansion.• Formulate and direct marketing activities to promote services, collaborating with advertising and promotion managers.• Developing pricing strategies, by balancing firm objectives and customer satisfaction. • MSA and Contract negotiations.

Education

• Appalachian State University

  BS, Applied Mathematics, Physics

  1986 — 1990