Todd King
Strategic Marketing and Product Leader
- Role
- Chief Marketing Strategist at Sylvansport
- Location
- Asheville, NC, US
- LinkedIn followers
- 500 followers
About Todd King
Innovator I Revenue generator I Growth driver I Business transformer I Digital strategy leader I Disruptor I eCommerce and Amazon expert I Marketing Technology Creative strategic marketing and product executive who consistently delivers transformation, growth and earnings for iconic, innovative, culture-defining brands. A catalyst for growth, revenue, revitalization and creative ideas, I have led dynamic teams responsible for disruptive industry leading campaigns, innovations, digital, eCommerce and brand evolution. I drive business and revenue growth through leading innovation, digital, strategic market differentiation while delivering brand awareness, demand, and distinction utilizing a blend of creativity + data.I have a passion for learning, evolving, and see a solution where others see a challenge or problem. I believe stagnation yields atrophy, responsible progression is the path forward, relationships are vital, culture is key and differentiation is paramount in increasingly competitive world. I hold multiple patents in various industries, am an Eagle Scout, state golf champion, an accomplished tuba/ trumpet player, once designed chairs for Michael Jordan and Nolan Ryan and family is my foundation. I align with organizations of similar mission, vision, values and enjoy enlightening youth on how dynamic and diverse life and the world is. Entrepreneur, T-shaped skills, marketing and product, private equity, disruption, innovation, integrated marketing, campaign management, marketing technology, creative leadership, strategy, digital, web, eCommerce, marketing and sales, new business development, consumer products, turnarounds, product development, launches, acquisition, international experience, channel management, EBIDTA, start up, consumer driven, content creation, brand and product strategy, communication, SaaS, start-ups
Experience
Chief Marketing Strategist
Jan 2023 — Present · Asheville, NC, US
SylvanSport is a design led innovator in the outdoor space with award winning products ranging from the next generation of EV optimized nomadic shelters to innovative outdoor gear. Expanding through a passionate and vital community, SylvanSport is developing the next generation of products that compliment active lifestyles across biking, watercraft, surfing, moto and outdoor enthusiasts. Lead brand and performance marketing strategy/teams while visioning future new product development, go-to-market strategy and brand awareness.Sylvansport.com
Education
Columbia University
Executive Education
2018
University of London
International Studies
1993
North Carolina State University
BEDA, BARC, BID, Design
1990 — 1996
Domus Academy
Design Business
1995
University of Vermont
MBA studies
2005 — 2007
Skills
- Management
- Innovation
- Trade Shows
- Marketing
- Social Media Marketing
- Footwear
- Business Development
- Sporting Goods
- Illustrator
- Product Development
- Product Marketing
- Merchandising
- New Business Development
- Apparel
- Brand Management
- Packaging
- Marketing Strategy
- Product Design
- Brand Development
- Action Sports
- Creative Direction
- Product Management
- Luxury Brand Marketing
- Integrated Brand Marketing
- Retail
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