Todd Hudgens

Connected Commerce Strategy & Execution (Brand, Shopper, Retailer) • Enterprise Executive • Client & Team Leadership • Growth Acceleration • Business Development • B2B • B2C • D2C

Role
Advisor Consultant at Flock Associates
Location
Rogers, AR, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Todd Hudgens

I am a dynamic and driven commerce, shopper marketing, and technology solutions leader with a proven track record of propelling businesses to new heights through strategic innovation and client-focused solutions. I have extensive experience in driving substantial growth for diverse CPG clients.With solid financial acumen and exceptional business development growth capabilities, I have consistently generated substantial retainer revenue, with a track record of delivering multimillion-dollar outcomes. My career highlights also include leading the strategic planning and execution of marketing initiatives for CPG giants like Coca-Cola, Procter & Gamble, and Unilever. My expertise lies in crafting compelling stories powered by consumer and shopper insights, commerce media, omnichannel presence, and digital innovation.Known for my innovative mindset, I am equipped with the ability to take a fresh approach and be extremely self-motivated, which has resulted in prompt resolution of challenging issues. My expertise lies in crafting shopper-centric strategies in alignment with client objectives and delivering compelling omnichannel business cases. I thrive at the intersection of brand, sales, and omnicommerce shopper strategy.A few of my career highlights include: • Recognized for expertise in shopper commerce and appointed as the global lead for client acquisition at Wunderman Thompson, playing a key role in securing new clients. • Steered client engagements and propelled business growth, resulting in a substantial increase of over $30MM in incremental agency retainer hours and project business for multiple CPG clients, such as J&J Vision, Boehringer-Ingelheim, Perrigo, Kraft, Mondelez, Fujifilm, Conagra, Perfetti Van Melle, Colgate-Palmolive, and Unilever.• Generated $5M in retainer revenue, making a significant impact on the Gorilla Group’s financial performance. • Produced $6M in incremental retainer revenue, demonstrating strong financial acumen and business growth capabilities while serving as Group Director, National Brands.“Stop selling, start helping.” — Zig Ziglar, Author & Motivational Speaker

Experience

  1. Advisor Consultant

    Flock Associates

    Aug 2024 — Present · Rogers, AR, US

Education

  • Oakland University

    Bachelor Of Science, Marketing, Finance

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