Tanya Masiello
Marketing Solutions Executive
- Role
- Managing Director at TransUnion
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Tanya Masiello
I\'m passionate about sales and marketing analytics and have expertise in applying Media Mix Modeling and Multi-Touch Attribution results into action.Subject matter expert in creating next generation targeted campaigns that can be activated in display, mobile, email, social, addressable TV and direct mail. Extremely client focused with ability to work across the organization to deliver.
Experience
Managing Director
Dec 2021 — Present · Hume, VA, US
Education
University of Maryland - Robert H. Smith School of Business
MBA, Finance
University of Virginia
BA, International Relations
Skills
- Product Marketing
- Sales
- B2b
- Outsourcing
- Cross-Functional Team Leadership
- Product Management
- Sales Operations
- Marketing Analytics
- Wireless
- Strategy
- E-Commerce
- Telecommunications
- Product Development
- Analysis
- Management
- Mobile Devices
- Real Time Measurement
- Marketing
- Competitive Analysis
- Business Intelligence
- Sales Analytics
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