Pradeep Shetty
Senior Manager - Cross-Channel Marketing at GroupM Nexus Global Team | Expert in Programmatic, Ad Operations & Social Media | Leading Cross-Channel Strategies for WPP
- Role
- Senior Cross-channel Marketing Manager Programmatic, Ad Ops & Social Media Expert at Wpp Media at WPP Media
- Location
- Hyderabad, TG, IN
- LinkedIn followers
- 500 followers
About Pradeep Shetty
As a seasoned Digital Marketing Leader, I have successfully led a team of over 30…
Experience
Senior Cross-channel Marketing Manager Programmatic, Ad Ops & Social Media Expert at Wpp Media
Jul 2022 — Present · Hyderabad, IN
Team Leadership: Led and continue to oversee a team of over 30 digital marketing professionals, ensuring their performance and professional development.Account Management: Initially spearheaded the onboarding and integration of new accounts across multiple agencies within GroupM Nexus Global for the EMEA market; currently managing the Amazon account for the APAC region, focusing on Southeast Asia and Australia.Multi-Channel Strategy: Transitioned from focusing solely on programmatic strategies to overseeing a cohesive approach that includes Ad Operations, Social Media, and Programmatic Advertising, ensuring effective cross-channel campaigns.Client Relations: Serve as the primary contact for client escalations, promptly addressing concerns to maintain high levels of client satisfaction.Performance Reviews: Conduct regular team evaluations to assess performance, identify areas for improvement, and implement strategies to enhance efficiency and effectiveness.Mentorship and Development: Foster a culture of growth by providing mentorship and support, nurturing talent, and promoting career progression within the team.Performance Analysis: Monitor and analyze campaign metrics, utilizing data-driven insights to inform strategic decisions and drive continuous improvement.
Education
Nova College Of Engg & Technology
Graduate
2006 — 2010
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