Tivona Cutinha

WORK HISTORY

EDUCATION

SKILLS

ABOUT TIVONA CUTINHA

As a seasoned Programmatic Account Manager at Publicis Media, I’ve spent the last 3 years honing my expertise in programmatic advertising, driving successful strategies and delivering high-impact campaigns across multiple platforms. With a strong foundation in Demand Side Platforms (DSPs) such as Google Display & Video 360, The Trade Desk, Amazon DSP, and Yahoo DSP, I specialize in optimizing campaigns for maximum ROI and utilizing data-driven insights to guide decision-making. My skills span across campaign optimization, creative strategies, budget management, and third-party vendor coordination. I’m deeply immersed in industry trends, constantly evolving with new tools like Quantcast and innovative ad formats to enhance performance. I’m also adept at collaborating with cross-functional teams, managing projects efficiently, and fostering strong client relationships. As I continue to grow in my career, I’m eager to take on new challenges where I can leverage my strategic thinking and leadership to drive impactful digital marketing initiatives and contribute to business success. KEY SKILLS Programmatic Advertising | Programmatic Strategy | Demand Side Platform | Campaign Optimization | Google Display and Video 360 | The Trade Desk | Amazon DSP | Yahoo DSP | Quantcast | Budget Management | Creative Optimization & Ad Formats | Industry knowledge and Trends | Data-Driven Decision Making | Third-Party Vendor Management | Microsoft Office | Time Management | Team Work | Leadership INTERESTED IN A programmatic account manager role for an agency or a publisher. Feel free to reach out to me at t••••••••@gmail.com to explore how I can bring tailored programmatic solutions to your organization and enhance your digital marketing efforts.