James Tipton

About James Tipton

I am a strategic and results-driven leader with a strong focus on data analytics. My keen understanding of the field has been honed over years of serving as a Senior Director. I excel at building high-performance teams through authentic relationships and dynamic leadership, with an emphasis on business intelligence, process analysis, presales support, account analytics, talent development, and digital marketing.My core strength lies in my ability to leverage my analytical abilities to extract key insights. I have a proven track record of developing teams and driving advancement within corporations by innovating metrics and visualization tools for ingesting, transforming, and analyzing business KPIs. I am well-known for optimizing processes and maximizing efficiency within constrained budgets. By establishing pragmatic expectations with stakeholders, I am able to enhance service levels and achieve objectives.I have successfully directed the creation and upkeep of insightful dashboards, reports, and analyses that influence the decisions of senior leadership, the board of directors, and potential investors. My strategic selection of a top-notch business intelligence dashboard provider has bolstered daily operations for internal teams.I’ve also forged dynamic partnerships with marketing teams to unveil key industry and platform trends for impactful press releases, publications, and marketing campaigns. I’ve led data operations for over 1,100 brands, expertly handling data processing and reporting using SQL, Python, and Excel on a daily basis.I am not just a data enthusiast but a business strategist who believes in the power of data-driven decisions. With my strong communication skills, I effectively bridge the gap between the technical world of data and the strategic world of business. This unique blend of skills allows me to bring a holistic perspective to the table, making me an invaluable asset to any organization.

Experience

1. Vice President of Data Services

   Joor

   Oct 2024 — Present · New York, NY, US

Education

• Murray State University

  B.A.B., Marketing & French

• University of Illinois Urbana-Champaign

  M.A., French & Second Language Acquisition

Skills

• Sem
• Google Adwords
• Online Advertising
• Ppc
• Web Analytics
• Google Analytics
• Digital Strategy
• Analytics
• Online Marketing
• Display Advertising
• Lead Generation
• Email Marketing
• E-Commerce
• Digital Marketing
• Conversion Optimization
• Search Advertising
• Affiliate Marketing
• Mobile Marketing
• Mobile Advertising
• Campaign Management
• Multi-Channel Marketing
• Social Media Marketing
• Interactive Marketing
• Advertising Sales
• Web Marketing
• Customer Acquisition
• Strategy
• Social Media Measurement
• Direct Marketing
• Content Strategy
• Salesforce.com
• Advertising
• Digital Media
• Behavioral Targeting
• Ad Networks
• Media Buying
• Landing Page Optimization
• Ad Serving
• Omniture
• Integrated Marketing