Tina Wismer
Founder & CEO @Sky Digital Media
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WORK HISTORY
Founder & CEO @Sky Digital Media
US
I started Sky Digital Media because I believed there had to be a better way, a more human way to do digital marketing. One built on real true relationships, honest metrics, and strategy that actually respects the intelligence of the direct audiences. I didn’t want another agency that over-promised and under-reported. I wanted to build a team that cared about the work, the client, and the results. That’s what we’ve been doing ever since.What that looks like in real life-Leading strategy and overseeing execution across SEO, paid media, email marketing, and content, ensuring every campaign aligns with business goals-Working directly with clients to uncover growth opportunities, refine messaging, and build full-funnel plans that convert-Reviewing and optimizing performance data weekly to keep campaigns transparent and ROI-focused-Collaborating with our creative team to fine-tune messaging, design, and process for stronger engagement-Running discovery sessions with new clients to deeply understand their brand, audience, and market-Managing cross-functional workflows and teams, hiring great talent, and building the kind of team clients actually want in their corner-Coaching clients through high-stakes decisions from media budgeting to brand pivots-Following platform shifts (like Google, Meta, GA4, AI) so clients don’t have toAt Sky, we partner with businesses who want long-term, full-funnel growth, not just another vanity campaign. I believe in education over ego, and results that actually move the needle.Building a business from the ground up in my hometown has been wild, humbling, and deeply personal. I still get fired up when we help a brand go from \"invisible online\" to \"industry leader\", not because we mastered the algorithm, but because we reached the right people in the right way. This team is intentionally built to stay hands-on, responsive, and relentlessly focused on our partners and what works.
EDUCATION
University of Utah
Bachelor of Communications BS, Public Relations / Business Marketing
SKILLS
ABOUT TINA WISMER
Hi There – thanks for stopping by!I’m the CEO and Founder of Sky Digital Media, a full-service digital marketing agency based in the mountains of Park City, Utah.We’re not your average “set-it-and-forget-it” shop. We build full-funnel, ROI-obsessed campaigns that turn browsers into buyers, and buyers into brand evangelists. This is all driven by strategy, transparency, and just enough caffeine to make it interesting (or no caffeine at all).Sky wasn’t built overnight.Back in 2014, I was part of the scrappy team helping The Salt Lake Tribune grow its digital marketing muscle during a pivotal shift in journalism. That experience taught me the art (and urgency) of connecting with audiences in real-time and how to make digital dollars count when print ones were drying up. I still have deep respect for print, it serves a real purpose, but we had to pivot to meet advertising audiences where they were going: online, fast, and mobile-first.Years later, I brought that same fire home to The Park Record, the local news outlet in my hometown. In 2020 (yes, the year of the pandemic and a near-death canyoneering accident — ask me about it), I helped lead a team that grew revenue by 162% year-over-year. That chapter was personal, and it reminded me why local stories, and stubborn optimism matter.Before launching Sky, I spent over a decade scaling marketing and business development efforts for organizations like the University of Utah, Southern Utah University, Ski Utah, Hale Center Theater, The Leonardo, Utah Symphony, The Downtown Alliance, Promontory Club, Stein Eriksen and Berkshire Hathaway. I’ve led teams, built campaigns from zero to millions, and helped brands stop blending in and start standing out.At Sky, we mix creative guts with data smarts. Our secret sauce? Deep education (so you actually understand what we’re doing), granular reporting, and a hands-on team that gives a damn about our partners, and the results. We truly care about our community and the success of the businesses within.We’ve helped legacy institutions modernize, startups scale, and luxury real estate developments SELL OUT.Today, I get to work with a ridiculously talented crew and clients who trust us to move the needle and for that I am always learning and am always grateful.Want to chat? I’d love to hear your story.
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