Tina So

Founder @Ecommerce Company

San Francisco, CA, US
EMAILS
s••••••@gene.com
MOBILE NUMBERS
+12•••••••86

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WORK HISTORY

Sep 2022 — Present

Founder @Ecommerce Company

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Founder and owner of online eCommerce shops targeting outdoors, travel and adventure enthusiasts.

EDUCATION

2010 — 2013

UCLA Anderson School of Management

MBA, Management & Strategy/International Business Management

N/A

Texas McCombs School of Business

BBA, Management Information Systems, Business Honors

SKILLS

Brand ManagementDigital MarketingBrand DevelopmentStrategyDigital StrategyConsumer BehaviourMarketing ManagementCross-Functional Team LeadershipMarket ResearchManagementProject ManagementLeadershipCustomer InsightMarketingCompetitive AnalysisMarket PlanningSocial Media MarketingSegmentationWeb AnalyticsMarket AnalysisMobile MarketingForecastingOnline MarketingSEOProduct MarketingGlobal MarketingSearchMarketing ResearchE-CommerceSocial MediaSemBusiness DevelopmentMobile DevicesBrand ArchitectureConsumer ProductsSearch AdvertisingTechnology ManagementIntegrated MarketingProduct LaunchProduct Innovation

ABOUT TINA SO

I am a Marketing leader with MBA and proven success in creating and managing global/regional brands and digital programs. My expertise includes strategically developing and growing business for high-profile brands and digital products. My day to day work includes leading strategic projects with cross-functional and multi-agency teams to deliver drive bottom-line business growth. My key competencies are- Marketing Strategy- Brand Management- Digital/Online Marketing (social media, SEO/SEM, email marketing, mobile marketing)- Team Leadership- People Management- Project Management- International Business Management- Consumer Insights- Technology Management- Market Research & Analysis- Data Analytics- Strategic Thinking- Merchandising InnovationContact: h••••@tinaso.com

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