Tina Sanford

WORK HISTORY

ABOUT TINA SANFORD

With over 10 years of experience in the accounting and finance industry, I am a passionate and driven senior manager at AICPA & CIMA, the world\'s largest member association representing the accounting profession. My core competencies include new business development, marketing communications, customer relationship management, and channel partner management. My mission is to create and maintain strategic partnerships with global alliances, finance organizations, firm associations, and resellers, and to provide them with customized learning solutions that enhance their professional competencies and certifications. I thrive in a collaborative and innovative environment, where I can leverage my diverse perspectives and experiences to contribute to the organization\'s vision and goals.In my current role, I manage Firm Associations & Networks to create and execute marketing program plans, content development, and licensing agreements, and participate in contract negotiations and renewals. I also identify and pursue new business opportunities and generate leads and referrals through networking and prospecting. I use my skills in blockchain and robotic process automation, which I have obtained through AICPA\'s certificates, to showcase the value and relevance of AICPA\'s learning solutions for accounting and finance professionals. I have received multiple recognition awards for my outstanding performance and achievements.