Tina Eide

EVP Global Fraud, Credit Bust Out, Payments and Banking Product Risk Management at American Express

Role: EVP Global Fraud, Credit Bust out, Payments and Banking Product Risk Management at American Express
Location: New York, NY, US
LinkedIn followers: 500 followers

About Tina Eide

Fraud, Risk, Analytics and Digital Marketing Executive with extensive Global experience in the Financial Services Industry. Career has seen ongoing progression in responsibility and experience through various roles in Digital Prospect Marketing, Business Development, Digital Capabilities, Direct Response Targeting and Data Management, Customer Insights and Analytics, Risk Management and Fraud. Have continually delivered superior top-line growth through development of strategies driven through customer insights, research and observed behaviors while maintaining industry best credit results. Excelled in multi-market complex environments through building strong cross-business relationships and negogiations skills. Ability to understand, translate, leverage and design analytics, big data and capabilities into successful strategic roadmaps driving desired business results. Recognized as an exceptional people leader with strong followership and a history of both building and integrating into high performing teams.Enjoy spending quality time with my husband and two children. Lifelong skier, volleyball player, yogi and have taken on my husband\'s passion for golf. Enjoy a good book and a challenging game of poker.

Experience

EVP Global Fraud, Credit Bust out, Payments and Banking Product Risk Management
American Express
Nov 2021 — Present

Education

Arizona State University
B.A. in Secondary Education, Mathematics
1987 — 1991
Arizona State University
M.A. in Statistics
1996 — 1998

Skills

Business Planning
Financial Services
Crm
Web Analytics
Credit Cards
Ppc
Leadership
Sas
SEO
Business Analysis
Predictive Modeling
Loyalty Programs
Campaign Execution
Marketing Strategy
Data Mining
Customer Insight
Analytics
Business Strategy
Digital Marketing
Credit Risk
Online Marketing
Behavioral Targeting
Customer Relationship Management (Crm)
Database Marketing
Customer Experience
Risk Management
Loyalty Analytics
Data Analysis
Segmentation
Product Management
Customer Analysis
Customer Acquisition
Loyalty Marketing
Direct Marketing

Contact information

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Work email
•••••@americanexpress.com
Personal email
•••••@•••••.com
Direct dial
+12•••••••67

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Current company

American Express

Financial Services · 10K employees · World Financial Center, 200 Vesey Street, New York, NY, 10285, US

At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day. These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more. For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together. Learn more about us at: https://www.americanexpress.com/careers https://www.americanexpress.com/ https://www.facebook.com/AmericanExpressUS https://www.instagram.com/americanexpress/ https://twitter.com/americanexpress https://www.youtube.com/user/AmericanExpress See our community guidelines at: https://www.americanexpress.com/en-us/company/community-guidelines/ If you have a customer service issue or question, please visit www.americanexpress.com/contactus

americanexpress.com

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