Tim Stephens

About Tim Stephens

Dynamic. Passionate. Innovative. Determined. Competitive. Organized. Visionary. Experienced, impactful leader of award-winning, successful organizations. I drive big results and help build winning cultures during periods of transformative change. I sell. I evangelize. I build value-based relationships from C-Suite to end user. We win. Ask me how a pair of dirty gym socks changed my life.SKILLS & PROFICIENCIES:Name, Image & Likeness (NIL) SaaS Sales B2B and B2C Sales Sales Methodologies Story Selling Storytelling Business Development Enterprise Sales Outside Sales Inside Sales Product Demonstrations Lead Generation Software Knowledge Pipeline Management Salesforce SalesLoft Cirrus Insights Google Workspace Microsoft Office Gong ZoomInfo Sales Cycle Management Cold-calling Qualifying Leads Talent Evaluation Customer Relations Strategic Partnerships Strategic Planning Strategic Communications Budget Management Negotiations Leadership Team Building Recruiting & Hiring Mentoring & Coaching Social Media Social Media Marketing Competitive Analysis Analytics Public Speaking Content Marketing Digital Media Media Law Issues

Experience

1. Marketing Strategy Lead

   SummitMedia

   Mar 2026 — Present

   I help local and regional businesses grow through strategic marketing campaigns that combine Birmingham’s leading radio brands with high-performance digital advertising.At SummitMedia, I develop campaigns across our portfolio of seven market-leading stations, including WZZK (Home of The Rick Burgess Show), connecting brands with highly engaged audiences through radio, streaming, and targeted digital media.My work focuses on full-funnel marketing—from brand awareness to lead generation and customer acquisition — using platforms such as Google Search, Google Local Services Ads, paid social, streaming TV, streaming audio, geo-targeting, and retargeting.With a background in sports media and journalism, I also work with clients to leverage Alabama Football and regional sports programming to reach one of the most passionate fan bases in the country.I partner closely with business owners and marketing leaders to turn marketing goals into measurable growth through clear strategy, disciplined execution, and ongoing campaign optimization.Focus areas:• Marketing strategy and campaign development• Radio + digital advertising campaigns• Alabama Football and sports marketing partnerships• Google SEM, Google LSA, and paid social media• Streaming TV and streaming audio advertising• New business development and long-term account growth

Education

• Coastal Alabama Community College

  Associate of Arts - AA, Mass Communication/Media Studies

• University of Alabama at Birmingham

  Bachelor of Arts, Sports Communication

  1991 — 2015

Skills

• Copy Editing
• Fact-Checking
• Microsoft Office
• Publishing
• Radio Broadcasting
• Social Media
• Event Planning
• Radio
• Strategic Planning
• Social Media Marketing
• Powerpoint
• Microsoft Excel
• Editing
• Storytelling
• Multimedia
• Journalism
• Headline Writing
• Radio Host
• Feature Articles
• Wordpress
• Sports Writing
• Web Content
• Content Development
• Broadcast Journalism
• Investigative Reporting
• Ap Style
• Online Journalism
• Creative Writing
• New Media
• SEO
• Content Strategy
• Press Releases
• Digital Media
• Public Speaking
• Digital Video
• Strategic Partnerships
• Magazines
• Media Relations
• Business Strategy
• Sports