Timothy Lupo

Experience

1. Senior Director, Cxt and Digital

   Phaedon

   Feb 2025 — Present · US

   At Phaedon, we drive growth from participation and brand loyalty - powered by data, delivered by technology and made meaningful with strategy and creative. Our key areas of focus include: loyalty strategy and program design, customer experience transformation, marketing analytics and AI, and brand marketing and PR. As an Senior Director, I manage the Healthcare portfolio, manage team members and project work, and develop strategies to support and grow our business.My key responsibilities include:Oversee client relationships, campaign execution, and manage/lead a cross-functional teamDeliver digital strategies to a portfolio of Healthcare clients with a project portfolio of $3-5MCollaborate with senior managers and leadership team to align account goals with longer term company goals, tracking financial health of each account

Education

• Johnson & Wales University

  M.B.A, Global Business Leadership & Marketing

  2007 — 2008

• University of Massachusetts Lowell

  Certificate, Website Design & Development

  2011 — 2012

• State University of New York at Fredonia

  B.S., Business Administration & Marketing

  2003 — 2007

Skills

• Web Design
• Ppc
• SEO
• Strategic Planning
• Social Media
• User Experience
• Content Strategy
• Wireframes
• User Experience Design
• Online Marketing
• Html
• Multimedia
• Usability Testing
• Sem
• Adobe
• Web Application Design
• Web Project Management
• Web Marketing
• Responsive Web Design
• User Interface
• Email Marketing
• Usability Design
• Html + Css