Tim Mushen

Marketing & Technology Executive

Role
Vice President Marketing at Veristone
Location
Seattle, WA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Tim Mushen

Technology executive and innovation leader with 25+ years driving digital transformation across public and private sectors from federal healthcare infrastructure to state government contracts to Fortune 500 clients.I build mission-critical systems that scale. My work has supported:→ ACA rollout infrastructure (Washington Healthplanfinder)→ NIH research grant tracking across 6+ IMBRE/COBRE branches→ FBI cybersecurity incident response in private healthcare/insurance (11M Members)→ $3.8M state grant programs serving families with disabilities→ $2B+ loan portfolio management systemWhat I bring to the table:• Government contract management & compliance• Healthcare technology & HIPAA• Scaling operations through automation (grew one company from 3 to 20+ states)• Building high-performing teams (30+ employees, 800+ clients as CEO)• Workforce development (Adjunct Professor, partnered with Gov. Hutchinson on statewide training initiatives)Son of a Sergeant Major and stepson of a Vietnam veteran lost to suicide. The mission to serve those who served is personal.

Experience

  1. Vice President Marketing

    Veristone

    Feb 2020 — Present · Kirkland, WA, US

    Driving marketing strategy aligned with company objectives for a high-growth hard money lender operating across 20+ states.• Define and execute marketing strategy aligned with company revenue goals and growth objectives• Built and manage proprietary database of leads for targeted acquisition campaigns• Establish KPIs and performance metrics; deliver monthly reporting to executive leadership• Spearhead demand generation through integrated email, social, and content marketing campaigns• Lead competitive landscape analysis to inform positioning and market differentiation• Manage full marketing P&L including vendor contracts, agency relationships, and budget allocation• Oversee compliance review ensuring all marketing materials meet regulatory requirements• Develop and enforce brand guidelines across all channels and touchpoints• Direct CRM strategy and marketing automation to optimize lead-to-close conversion• Personnel management including hiring, performance reviews, and team development• Partner with sales leadership to align pipeline goals and attribution modeling

Education

  • Seattle University

    Studied Business Administration and Management, General

    1996 — 1999

  • Audio Institute of America

    Engineer’s Degree, Recording Arts Technology/Technician

    1995 — 1996

Skills

  • Go-to-Market Strategy
  • Web Analytics
  • Search Engine Optimization (SEO)
  • Social Networking
  • Business Development
  • Software as a Service (Saas)
  • Digital Marketing
  • Employee Management
  • Leadership
  • Start-Ups
  • Project Management
  • Customer Service
  • Wordpress
  • Strategy
  • E-Commerce
  • Program Management
  • Web Development
  • SEO
  • Customer Relationship Management (Crm)
  • Public Speaking
  • Public Relations
  • Business Strategy
  • Marketing Strategy
  • Social Media Marketing
  • Strategic Partnerships
  • Networking
  • Entrepreneurship
  • Executive Management
  • Product Management
  • Thought Leadership
  • Email Marketing
  • Media
  • Web Design
  • Marketing
  • Music
  • Google Analytics
  • Online Advertising
  • Blogging
  • Lead Generation
  • Team Leadership

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Tim Mushen — Vice President Marketing at Veristone in Seattle, WA, US | Unifers