Tim McCord

About Tim McCord

I help growth-minded companies turn digital marketing into a predictable, profitable revenue engine.For over 20 years I’ve worked at the intersection of strategy, execution, and performance, helping brands scale through data-driven digital marketing, now increasingly enhanced by AI-enabled efficiency and optimization.As a Digital Marketing Strategist and agency owner, I’ve built and led digital advertising teams within global ad agency holding companies, where accountability to performance, ROI, and business outcomes were table stakes.Areas of Focus:• Driving profitable revenue growth, not vanity metrics• Designing data-driven digital marketing strategies that scale• Applying AI-enabled tools and workflows to improve efficiency, speed to market, and return on investment• Aligning marketing execution with broader business and growth objectivesI’m Most Often Brought Into Organizations When:• Marketing performance has plateaued• Spend is increasing faster than returns• Teams need clearer strategy, better systems, or stronger execution discipline• Leadership wants marketing to behave like a revenue driver, not a cost centerMy approach combines enterprise-level rigor with the agility of an owner-operator mindset, with particular focus on what works, why it works, and how to make it repeatable.If you’re looking to bring greater clarity, consistency, and predictability to your digital marketing performance, I’m always open to a conversation.Contact: t•••@heavylevity.comBook a Call: https://tidycal.com/mnnrqlm/30-minute-meeting

Experience

1. Founder & Principal

   Heavy Levity

   Apr 2016 — Present · Santa Fe, NM, US

   Heavy Levity is a growth marketing agency specializing in Digital Marketing strategy development and program execution for small businesses to Fortune 500 companies. Specific expertise in marketing for Healthcare, eCommerce, B2B, and Home Services.

Education

• University of South Florida

  BAs, Advertising, Fine Arts

  1981 — 1985

• California Institute of the Arts

  MA

  1990 — 1992

Skills

• Digital Marketing
• Integrated Marketing
• Digital Strategy
• Digital Media
• Social Media Marketing
• Online Advertising
• Brand Development
• Strategy
• Advertising
• Marketing Strategy
• Interactive Marketing
• Marketing
• Crm
• Analytics
• Social Media
• Creative Direction
• Lead Generation
• Interactive Advertising
• Creative Strategy
• Mobile Devices
• Database Marketing
• Marketing Communications
• Email Marketing
• Mobile Marketing
• Customer Insight
• Social Marketing
• User Experience
• Leadership
• Strategic Communications
• Relationship Marketing
• Project Management
• Customer Relationship Management (Crm)