Tim B.
AVP of Digital Experience @ 3Rivers Federal Credit Union | Driving Digital Transformation and Engagement
- Role
- AVP of Digital Experience at 3Rivers Federal Credit Union
- Location
- Fort Wayne, IN, US
- LinkedIn followers
- 500 followers
About Tim B.
As Assistant Vice President of Digital Experience at 3Rivers Federal Credit Union, I lead enterprise digital initiatives that integrate product development, change management, and business acumen to enhance member engagement and operational efficiency. My focus is on evolving digital banking, web platforms, and self-service channels to deliver user-centered, scalable solutions aligned with organizational goals. With extensive leadership experience within the credit union, I foster high-performing teams that prioritize innovation, accountability, and continuous improvement. By leveraging data and automation, I contribute to creating cohesive, omnichannel member experiences that drive measurable business growth and sustainable transformation.
Experience
AVP of Digital Experience
Aug 2025 — Present · Fort Wayne, IN, US
I lead enterprise digital experience strategy, driving transformation across digital banking, web, and self-service channels to enhance member engagement, improve operational efficiency, and support long-term growth.I partner across the organization to align digital initiatives with enterprise priorities—ensuring a cohesive, omnichannel member experience. Through the use of data, automation, and user-centered design, I deliver scalable solutions that improve performance, increase adoption, and elevate overall experience.I lead and develop a high-performing team, fostering accountability, innovation, and continuous improvement to deliver measurable business impact.
Education
Indiana University-Purdue University at Fort Wayne
Bachelor of Science (B.S.), Interpersonal and Organizational Communications
2006 — 2013
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