Tik Yip
- Role
- Director, Amazon Marketing at Add3
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Tik Yip
With PointStory on your team, you leverage over 2 decades of digital retail experience…
Experience
Director, Amazon Marketing
Jan 2017 — Present · Seattle, WA, US
Develop and manage ecommerce strategies for retail brands on Amazon to drive discoverability and conversion.* Create and execute product launch strategies that quickly gain traction in the marketplace * Analyze customer service touch-points as it relates to the pre and post purchase customer experience. This includes social commentary, email, phone, chat, and FAQs on.com and on Amazon.* Review search and social ads, product pages, promotions, and all consumer facing information to ensure a singular brand voice.* Remove barriers to conversion by optimizing product detail pages, checkout processes, and refining a pricing strategy by leveraging site data.
Education
University of California, Riverside
BA, Business Administration - Marketing
1998 — 2002
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