Tiffany Brannan

About Tiffany Brannan

Ambitious and adept communications professional with more than 15 years of experience overseeing executive, internal and external communications. Leverages experience in the in-house setting and PR/marketing agencies to craft messages and advise the C-suite about most impactful communication strategies. Excels at sharing company and individual successes while fostering organizational transparency, integrity and growth.Leader || Team builder || Storyteller || Planner || Strategist || Optimist || Lifelong learner || Mentor || AdvisorSpecialties- Creation of and advising on executive/C-suite remarks and presentations - Development of innovative, strategic communications plans- Crisis communications- Nurturing strong, trusted relationships with clients and colleagues- Message sharing across multiple platforms- Maintaining and furthering brand identity and reputation

Experience

1. Senior Communications Specialist - Executive Communications

   SAS

   Jul 2022 — Present · Cary, NC, US

   At SAS, my work focuses on supporting our CIO, CEO and other executive leaders in their efforts to communicate with clarity, authenticity and impact. I specialize in executive storytelling and strategic messaging, with a focus on building meaningful connections between the C-suite and our global employees, as well as external audiences.Key Responsibilities- Lead content development for executive briefings, internal updates and global events- Shape messaging platforms and visibility plans for SAS’ CIO and senior leaders- Serve as primary speechwriter for both the CEO and CIO- Build bridges between leadership and employees through transparent, engaging communications- Support high-impact events like SAS Innovate and SAS Championship with executive messaging- Collaborate with PR, social and internal teams to align communications across channels- Participate as a member of SAS’ crisis communications team

Education

• UNC School of Media and Journalism

  BA, Journalism and Mass Communications - Public Relations Sequence

Skills

• Press Releases
• Web Content
• Public Relations
• Internal Communications
• Media Relations
• Media Outreach
• Messaging
• Editing
• Ap Style
• Event Management
• Crisis Communications
• Project Management
• Message Development
• Content Development
• Writing
• Marketing Communications
• Facebook
• Collateral Writing
• Event Planning
• Communication Training
• Corporate Communications
• Social Media Marketing
• Marketing
• Strategic Communications
• Social Media
• Publicity