Tyler Hanson

How We Built the First Social Platform for Musicians—and Outperformed Real Audio’s Streaming Engine... in 1997

Role
Co-founder at Peak
Location
Reno, NV, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Tyler Hanson

Cultural engineer and modern-day imaginer, Tyler Hanson, has spent the last 20 years traveling the world and working with creative individuals to produce extraordinary projects that combine one part Chimera and two parts imagination. Throughout his journey, he has contributed to the initiation, launch, and management of countless startups, websites, newspapers, art shows, collectives, products, festivals, and real-estate. Tyler is a multifaceted talent, known as a producer, creative director/designer, curator, social experimenter, comedian, talk show host, closet anthropologist, professional cat herder, experience economy evangelist, and an advocate for the belief that one person can change the world, incrementally.Tyler\'s passion has always been centered on connecting artists with projects and people with art. This exploration and collaborative experience led to the conception of Kulturehaus (KH), which operated from 20••••20. As a gateway to the creative world, KH served as a comprehensive consulting agency that united influential artists, ideas, and rising cultural movements with integrated live events and creative environments, resulting in undeniably unique art experiences. These memorable, one-of-a-kind moments were crafted to leave a lasting impression. Tyler has utilized every communicative platform, from smoke signals to social media, and from VR and AI to the Metaverse, always aiming to be a bridge for creative minds seeking innovative projects and attracting people from around the world who strive to stand out in a loud and homogenous reality. In 2016, drawing on his extensive expertise in immersive experience, storytelling, marketing and startups, Tyler transitioned to placemaking for real estate developments eventually working for Google/Lendlease on their massive redevelopment of Downtown West San Jose project. Today, you can find him working with his Partners, The Grand Artique, on their own immersive experience in his hometown of Reno NV.

Experience

  1. Co-founder

    Peak

    May 2023 — Present · Reno, NV, US

    We bridge that gap. Since 2023, my partners and I have been helping people with ambitious, mission-driven ideas figure out how to make them financially viable and actually sustainable - not just \"feasible on paper.\" We work with everyone from immersive art experiences to land development projects to community networks that need to survive beyond the initial enthusiasm.The work breaks down into a few core things: building financial models that respect creative vision instead of crushing it, designing community frameworks that turn passive audiences into active participants (and keep them there), and doing the strategic planning that helps projects survive contact with reality. We call it \"creative imagineering\" because we\'re not optimizing what already exists - we\'re helping people build entirely new things that haven\'t been done before.Lately we\'ve been focused on proving that regenerative, mission-first approaches can actually scale without compromising what made them matter in the first place. Turns out you can do good work that also makes financial sense. You just need someone who speaks both languages.Skills: Creative Imagineering, Financial Modeling, Community Development, Experience Design, Systems Thinking, Stakeholder Management, Strategic Planning, Crisis Response Coordination

Skills

  • Marketer
  • Art Direction
  • Advertising
  • Entertainment
  • Festivals
  • Video Editing
  • Art
  • Social Media
  • Public Speaking
  • Sales
  • Blogging
  • Film
  • Video Production
  • Integrated Marketing
  • User Experience
  • Content Strategy
  • Public Relations
  • Event Planning
  • Social Networking
  • Consulting
  • Consultant
  • Social Media Marketing
  • Marketing
  • Entrepreneurship
  • Production Planning
  • Communicator
  • Leadership
  • Management
  • Online Marketing
  • Online Advertising
  • Talker
  • Press Releases
  • Video
  • Facebook
  • Illustrator
  • Production Management
  • Email Marketing
  • Creative Direction
  • Event Management
  • Photography

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Tyler Hanson — Co-founder at Peak in Reno, NV, US | Unifers