Tiara Atwater

Experience

1. Digital Content Specialist

   GE Aerospace

   Sep 2022 — Present

   Help manage GE Aerospace\'s social media channels, blog and website. Create, develop and promote content and stories online – engaging, educating and interacting with key online audiences. • Develop and maintain editorial calendar and planning, delivering content rich digital experiences for key dates, events and audiences. • Manage Airtable social media calendar and plan social content months in advance. • Help manage and maintain fresh content for the employee ambassador program. • Write stories for the GE Aerospace blog in addition to social posts that engage, inspire and educate our audiences. • Assist the Crisis Communications team as necessary on business specific issue, ensuring processes are followed to rapidly deploy content and enforce crisis plan. • Identify and report trends in usage and advise on potential opportunities.• Work with Corporate to promote Aerospace content and stories for GE Corporate\'s social media channels (Instagram, Twitter etc.) • Monitor online discussions and trends within the Aerospace online community

Education

• Cincinnati Country Day School

  High School Diploma

  2012 — 2016

• Northern Kentucky University

  Bachelor of Arts - BA, Public Relations/Image Management ; Electronic Media Broadcasting

  2016 — 2020