Tiara Alkire
Lead Marketing Analyst | Paid Media & BI Strategy | Tableau, SQL, GA4 | Building Data Pipelines & Learning Data Engineering | ROI-Driven Storyteller
- Role
- Lead Marketing Analyst at New Engen
- Location
- Long Beach, CA, US
- LinkedIn followers
- 500 followers
About Tiara Alkire
I’m a results-driven Senior Data & Analytics professional with a proven track record of transforming raw data into actionable strategies for world-class organizations. Throughout my career, I’ve guided cross-functional teams, mentored analysts, and collaborated with executive stakeholders to drive measurable growth and performance.• Leadership & Collaboration: I excel at guiding teams to design and implement high-impact dashboards, reports, and analytics solutions. By fostering an environment of continuous learning, I ensure my teams stay ahead of industry trends and best practices.• Data Visualization & Reporting: Experienced in platforms like Power BI, Tableau, and Google Looker Studio, I bring clarity to complex datasets. My user-focused approach and design best practices empower stakeholders to uncover insights quickly.•Marketing Analytics Expertise: From SEO and CRO to paid media (email and content marketing), I leverage marketing analytics to shape KPIs, measure campaign performance, and recommend data-driven optimizations.•Strategic Insight: Working closely with both clients and internal partners, I translate business objectives into robust analytics programs. My method involves proactive data anomaly detection, rigorous testing, and transparent communication of findings.I’m passionate about bridging the gap between numbers and actionable insights—helping organizations not only see their data but truly harness it for competitive advantage. If you’re looking to connect on advanced analytics, data visualization, or innovative approaches to marketing performance, feel free to reach out!
Experience
Lead Marketing Analyst
May 2025 — Present · Seattle, WA, US
Education
Antelope Valley College
Associate's degree, Liberal Arts and Sciences/Liberal Studies
2009 — 2014
California State University, Long Beach
Bachelor's degree, Art History, Criticism and Conservation
2015 — 2017
San José State University
Master of Data/Information Science - MLIS, Data Science
2017 — 2019
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