Tianny Lu
Growth Marketing @ Complex NTWRK | Prev. Benefit Cosmetics (LVMH)
- Role
- Growth Marketing Associate at Complex NTWRK
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Tianny Lu
I\'m a marketing strategist with a background in analytics and a love for storytelling.I’ve spent the past 5+ years helping brands make smarter, more human decisions across paid media, influencer, and digital campaigns. From building dashboards to guiding digital creation, I specialize in turning insights into strategy that drives real connection.I\'m especially curious about the why behind the numbers, what makes people click, share, and engage, and I’m excited by roles that sit at the intersection of brand, culture, and performance.Outside of work, I co-lead Benefit’s Asian & Pacific Islander ERG, creating space for culture, community, and conversation.
Experience
Growth Marketing Associate
Sep 2025 — Present
Education
University of Michigan
Bachelor of Science in Information, Data Analytics and User Experience
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