Salvatore Dangelo
Engineering Leader & Consultant | Driving eCommerce Growth with Performance, Accessibility, AI & GEO
- Role
- Lead Software Engineer at Made In
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Salvatore Dangelo
i lead engineering inside a fast-scaling DTC brand. that means i\'m in the trenches every…
Experience
Lead Software Engineer
Feb 2023 — Present
Own end-to-end feature development, including requirements gathering, technical task breakdown, and release management− Conducted accessibility audit, achieving WCAG AA compliance and increasing organic traffic by 12%− Optimized core web vitals, reducing mobile Interaction to Next Paint (INP) by 50% to sub 200ms− Architected automated testing infrastructure with Vitest and Playwright, integrated with GitHub Actions− Modernized the e-commerce platform, using canary releases of Next.js App Router and TailwindCSS− Revamped account system in Shopify, updating legacy Liquid code to modern tech stack− Utilized AI to automate alt text and SEO description generation− Upgraded codebase to strict TypeScript, reducing runtime errors and improving development efficiency− Implemented and managed A/B testing experiments to boost conversion rates
Education
Rider University
Bachelor's degree, Political Science and Global Studies
2009 — 2013
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