Thompson Blankinship
Digital Marketing Specialist | NobelClad
- Role
- Digital Marketing Specialist at NobelClad
- Location
- Golden, CO, US
- LinkedIn followers
- 500 followers
About Thompson Blankinship
Experienced marketing professional with a strong background in email and SMS marketing…
Experience
Digital Marketing Specialist
Jul 2024 — Present · Broomfield, CO, US
Executes digital marketing campaigns, including web, SEO/SEM, email (Marketo and HubSpot), social media, and display advertising to drive lead generation and global customer engagement• Ensures designs and messaging are consistent across global communications and are developed per NobelClad brand guidelines• Manages social media presence across all digital channels• Tracks and reports on the lead generation of all digital marketing campaigns, ROI, and KPIs• Brainstorms new and creative growth strategies and implement recommendations for improvement• Coordinates post-sales customer surveys, and compiles results for sales teams• Coordinates and writes digital newsletters• Manages website (Adobe Experience Manager), collaborate with sales to create landing pages and optimize user experience• Utilizes the analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints• Supports internal sales & marketing meetings, tradeshows, or customer events with digital logistics, coordination, and distribution of promotional items and/ or other event logistics as needed attending trade shows as needed• Works with vendor partners as needed in developing advertising and marketing campaigns
Education
University of Colorado Boulder
Bachelor of Arts - BA, Psychology
2015 — 2019
University of Colorado Boulder
PSYCHOLOGY
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