Thomas Orlina

About Thomas Orlina

Community Manager at Pereira O\'Dell. Skilled in community engagement and social media marketing, cultivating brands through multiple communication channels and strategically developing brand marketing campaigns. Experienced forward-thinker who creates, manages, and executes social media deliverables and provides innovative social media growth and community engagement strategies. Specializes in seamlessly increasing brand sentiment and customer retention.Cal State University Northridge graduate with a degree in Business Media Marketing Management. GRAMMY® Considered Artist, Advocate & Producer based in Los Angeles. Global influencer with over 100K views across social media platforms. Featured in Forbes, Vogue, The Wall Street Journal, CNN, NBC, GLAAD, The Advocate, Inquirer, and various international publications.

Experience

1. Community Manager

   Pereira O'Dell

   Sep 2024 — Present · New York, NY, US

   Respond and engage consumers on social platforms with adherence to brand voice, content guiding principles, and legal guidelines.• Manage communications for the brand across multiple social platforms, escalating conversations as needed to internal and client-side teams.• Collaborate with social strategists and key team members to develop listening, response, and engagement strategies and tactics aligning with marketing efforts.• Contribute to social content development and evolution by using community-founded insights to help brainstorm new ideas and research timely and/or relevant topics in client-related industries.• Work with a Data Strategist to perform ongoing social listening for macro/micro trends and insights that can be translated into content or larger strategies and overall social sentiment.

Education

• California State University, Northridge

  Bachelor's Degree, Arts, Entertainment, and Media Management

  2006 — 2011