Tom Louison

Sr Omnichannel Media Strategist - Healthcare @Postmedia Network Inc.

Vancouver, BC, CA

Developed specialized knowledge and established credibility in the healthcare sector, actively participating in substantive discussions with Healthcare Professionals (HCPs) and pharmaceutical companies.• Led a dynamic team in executing impactful educational programs for patients and providers.• Established relationships with clients and marketing partners for mutual success.•Devised and implemented advertising strategies aligned with overarching marketing goals.•Collaborated seamlessly with cross-functional teams for successful campaign execution.• Provided regular, comprehensive sales reports with actionable insights and optimizations.• Demonstrated expertise in navigating Ad Standards Canada guidelines for healthcare.• Utilized technology to pioneer innovative connections and balanced priorities across multiple brands and projects.