Thomas S.
Marketing Professional | Conversation and People Facilitator| Passionate about AI, Digital Media, Marketing, and interpersonal Communication.
- Role
- Marketing Specialist at Goodbread
- Location
- Albany, NY, US
- LinkedIn followers
- 500 followers
About Thomas S.
Hello! My name is Thomas, and I am a (now semi) recent graduate with a major in communications, a concentration in advertising, and a minor in sociology with the goal of executing marketing campaigns and strategies for a successful business.In today’s polarized social climate, one common communicative structure prevails: confirmation bias.Recent years have seen significant shifts in the sociological and communicative climate, directlyimpacting marketing processes, which I aim to track and understand.I am also well versed with generative AI and gained significant experience through a cumulative project where I leveraged my expertise to market Jasper AI among 6 other AI startup applications to internal departments. This involved conducting a needs analysis, assessing ROI, and identifying potential future integrations to streamline workflows and enhance the overall marketing and creative process. Additionally, I constructed a comprehensive generative AI training plan tailored to NYSAC use cases, ensuring alignment with organizational needs and optimizing AI implementation across departments.Ultimately, I believe that marketing, communication, and AI marketing integrations is about understanding someone’s mind and how they consume information. It’s more than just words – it’s visuals, copywriting, and how a message builds anticipation and makes people feel.Thus, no matter how advanced digital tools become it’s ultimately up the human being directing the tool to extract the utmost value. I am going to leave you all with several personal mantras I stand by in this ever changing society and marketing landscape…Be more I than APersonas are not always representative of people🤝During times of mediocrity extracting value from relationships is always the answer, rather than detracting value.
Experience
Marketing Specialist
Feb 2026 — Present
Conducts market research and competitor analyses to inform Good Breads market positioning, competitive landscape in fintech, and identify areas of development. Research forms of digital media (podcasts) to build and inform content strategy.
Education
University at Albany
Bachelors of Communications- (BA) Advertising
Marist University
Bachelor of Business Administration - BBA, Marketing and communication
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