Thomas Löhnert
Manager Verkaufsförderung Krankenversicherung @Generali Deutschland AG
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WORK HISTORY
Manager Verkaufsförderung Krankenversicherung @Generali Deutschland AG
Hamburg, DE
EDUCATION
121WATT - School for Digital Marketing & Innovation
Certified Digital Marketing Manager
Fachakademie für Wirtschaft Nürnberg
Staatlich geprüfter Betriebswirt
IHK Nürnberg
Fachkaufmann Marketing
bikom Akademie
KI Manager
121WATT - School for Digital Marketing & Innovation
Certified Digital Marketing Manager
Steinbeis Hochschule
Certified Digital Marketing Manager
ABOUT THOMAS LÖHNERT
Thomas is an efficient, holistic, experienced marketing generalist. A few key areas over the last years in his carrier are customer experience and data management or online marketing and content management. He developed and implemented cross-media communication campaigns for product or customer communication. It is easy for him to provide essential information in a targeted manner such as compress and transfer these into a concept. With contemporary texts plus an eye for detail, he quickly succeeds in delivering excellent quality. During the last few years, he successfully implemented online campaigns with a high reach for greater brand awareness. The harmonized networking of different channels combined with permanent optimization was his main success factors. Thomas manages projects empathetically and solution-oriented, whether online, print or below-the-line. He has learned a lot about integrated communication, organization as well as teamwork at different companies and in an agency.
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