Thomas Llano
Key Account Manager @Fisher & Paykel Appliances
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WORK HISTORY
Key Account Manager @Fisher & Paykel Appliances
New York, NY, US
Managed largest US market with multi-million dollar portfolio of key dealers in the Manhattan and Brooklyn, NY market with focus on strategic account planning and business development.Managed sales and marketing activities for key dealers including new product introductions, sell-in and sell-through, inventory management, advertising budgets, negotiating for increased floor presence, and dealer website promotional activations.Outperformed industry sales growth by contributing increased sales of +15% with retailers dealers and +75% in builder channels by developing strong relationships and providing the support to grow both of our business together.Managed new product introductions to dealer floors by analyzing demographics, customer needs, industry trends, category and product Balance of Sales for future opportunity growth.Increased brand awareness through targeted expansion of online visibility on dealer websites and through digital media partnerships with influencers.Designed in-store dealer displays to maximize product assortment and increase sales.
EDUCATION
University of London
International Marketing
Arizona State University
B.S. Communication, Organizational Communication
ABOUT THOMAS LLANO
Strategic account manager with proven track record of significant sales growth and increased brand awareness at leading global home appliance and consumer electronic companies. Key Words: Account Manager, Sales, Marketing, Brand Building, Social Media Strategy, Training, Go-To-Market Strategy, Team Management, Budget Management, Project Management, Merchandising, Point Of Purchase (POP), Third Party Labor (3PL), Retail, National Accounts, Independent Dealers, B2B, B2C, International Experience
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