Hank Walter
Integrated Marketing and Donor Retention @ International Rescue Committee
- Role
- Acting Deputy Director, Retention and Integrated Marketing at International Rescue Committee
- Location
- Chicago, IL, US
- LinkedIn followers
- 500 followers
About Hank Walter
Chicago-based donor retention specialist dedicated to streamlining customer journeys and mobilizing audiences around mission-driven causes through a humanist and client-centered approach. Sustainers are my jam.
Experience
Acting Deputy Director, Retention and Integrated Marketing
International Rescue Committee
Apr 2025 — Present · Chicago, IL, US
Leads omnichannel donor retention and conversion strategy for 300K+ donors, generating $32M+ annually in unrestricted revenue.• Designs and optimizes cross-channel donor journeys (email, SMS, direct mail, telemarketing, digital) to increase lifetime value and upgrades.• Manages a $2.5M budget and oversees agency and vendor partnerships across integrated marketing channels.• Serves as primary stakeholder for MarTech, analytics, and CRM integrity, advancing segmentation, automation, and personalization.• Provided strategic leadership across IRC’s global markets while driving innovation in legacy, DAF, and IRA giving programs.
Education
Cornell University
Marketing Strategy Certification
The University of Dallas
Human Sciences in the Contemporary World, Sociology and Anthropology
2012 — 2016
Skills
- Volunteer Training
- Volunteer Recruiting
- Teamwork
- Research
- Jstor
- Public Speaking
- Salesforce.com
- Data Collection
- Google Sheets
- Diversity Training
- Mailchimp
- Customer Service
- Volunteer Management
- Microsoft Word
- Microsoft Office
- Interviewing
- Social Media
- Hiring Practices
- Event Planning
- Powerpoint
- Microsoft Excel
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